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Bid Number: 1201

Medipost Holdings

Websites Development and SEO Services Proposal

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Client

Medipost Holdings

Category

Website UI/UX Design
Integration & Development
SEO Services

The Goal

Medipost Holdings requires a comprehensive digital overhaul across its four entities; Medipost Pharmacy, Medilogistics, MediTraining Academy, and Kawari Wholesaler, each with its own unique service offering and audience. These websites must be visually distinct yet aligned under the Medipost brand family, while also integrating seamlessly with the group’s internal CRM systems and app platforms. In addition to development, the project includes ongoing hosting, maintenance, and technical support to ensure long-term performance and security. 

Medipost also expects in-depth analytics setup and reporting to monitor engagement, conversions, and user behavior across each site. Ultimately, the goal is to deliver secure, scalable, and high-performing websites that reflect the professionalism and reliability of the Medipost brand, while supporting its operational efficiency and digital growth.

We believe we’re the perfect fit, because boring proposals aren’t really our thing anyway.

The Blueprint

Vision

To deliver four purpose-built websites for Medipost Holdings that are fast, secure, and easy to use — each tailored to its specific audience, fully integrated with internal systems, and optimised for performance, search visibility, and long-term scalability. This project is about building practical, future-ready platforms that support Medipost’s operations and growth across pharmacy, logistics, training, and wholesale.

Approach

We’re a multi-faceted web and digital design agency driven by critical thinking, creative problem-solving, and a strong focus on client needs. Our approach is hands-on and strategic — built around collaboration, adaptability, and results. For Medipost, we aim to deliver fast, secure, and purpose-built websites that serve each entity’s goals while staying ahead of industry trends. We value transparency and long-term partnerships, and we’re committed to adding real value at every stage of the project.

Ethos

As a team we pride ourselves in our relentless persistence to the cultivation of client relationships and will always seek to add value when and wherever we can. We see each new challenge as an opportunity to learn something new and to better our skills and our understanding of the industry. We strive to evolve with the world around us, while keeping a firm grip of the core values around which we were formed.

The Timeline

Phase 1
Phase 2

Project Highlights

Atterbury Trust

The challenge was to create a simplified navigation for a very complex and content heavy website. This was achieved by deep-diving into the SEO and actual user data to ensure each page is curated to ensure conversions and engagement.

Doc Scientia

Combining eCommerce, physical product sales and and online learning platform that directly integrates with the clients bookkeeping, courier and online payment services to ensure a seemless user journey.

Seatme

The goal was to create a platform where artists and organisations can make use of an online ticketing platform that allows them to tailor each event to their specific needs. A highly adaptable and scalable infrastructure makes it possible to scale the website and ensures that maintenance can be done effortlessly. 

Bulletin

Redesigning this platform meant that we had to curate and custom code an entire new platform, ensuring that all features meets the exact needs of the client, their editors, journalists and paid subscribers. This included tiered access and custom backend management systems so that editors and admins can manage subscribers and content. on the go.

D’vine Skin & Body

The challenge was to create a luxurious online presence that reflects the feeling of the physical store. The eCommerce platform was integrated to digitise all vouchers and gift cards, allowing users to use there in store or online.

Body20 New Zealand

The new website not only had to look good, but directly integrate  via API’s with the membership management software provided by the franchise. We created a hub for all contact forms, lead submissions and ad campaigns to funnel prospects directly into the CRM System.

VDT Attorneys

The mission was simple; Create a digital footprint that embodies the legacy and values of VDT Attorneys. Furthermore, we had to ensure that the services offered are easily understoor and accesible to their broad client base. 

TransAfrica Life Lesotho

Future-forward, simplified navigation and an online presence inline with the broader TransAfrica Group corporate identity and personality. The website now serves as a source of information for potential new clients, but also as a communication and claims platform for their existing users.

Breakdown

Strategy & Design

Along with project kick-off, an in-person/online meeting will be set up to discuss all relevant internal processes, debrief on the design direction and also discussion concerning the user journey (UI/UX). This is done to ensure clear communication and direction with the project, but also to best understand the required maintenance capabilities, integrations and systems that may be relevant to increase website productivity.

A private link showcasing the new website is created including the updated look & feel, colours and fonts and presented to the client. An integrated system is added to ease the collection and management of live feedbacks directly from the client to the OPTOG! Media team. This ensures that all revisions are centralised and updated/changes can be tracked live by the client.

Integrations & Implimentation

As part of the rollout, we will integrate Brevo and Google Site Kit into each website to support effective communication and performance tracking. Brevo will handle email marketing, automated responses, and contact list management, allowing each entity to engage with users efficiently, using email, SMS, push notifications and communication tracking. Google Site Kit will connect services like Analytics, Search Console, and PageSpeed Insights directly to the website dashboard, giving clear visibility into site performance and user behavior. These tools will be set up during development to ensure everything is ready for use at launch.

The entire platform to be backed up and launched once ready. A staging website setup is included with auto-updates for further development and feature testing, while not affecting the live website.

Weekly automated backups are setup with a log retention of 14 days.

Costing

Project Total

This is an overview of the total amount payable for all four websites and includes the abovementioned integrations, backups and deployment.

Subtotal:

VAT:

Total:

R 122,920.00

R 18,438.00

R 141,358.00
Monthly Retainer (Local)

This is an overview of the monthly retainer agreement, ensuring automated backups, a backup log for each project and server security and management.

Subtotal:

VAT:

Total:

R 9,730.00

R 1,459.50

R 11,189.50
Monthly Retainer (Global)

This is an overview of the monthly retainer agreement, ensuring automated backups, a backup log for each project and server security and management.

Subtotal:

VAT:

Total:

R 13,205.00

R 1,980.75

R 15,185.75

Hosting Breakdown

Features, functionality and breakdown.

Local Hosting

International Hosting

Multiple Wesbites / Domains
Sub-Domain Support
Staging Environments
Dedicated Account Support (Basic)
Dedicated Account Support (Developer Assistance)
SSL Support
Top-Tier Caching (Redis) & Speed Delivery
Additional Storage Space
Modular Upgrades (Visits, Traffic Spikes & Resources)
Automated Backups
Uptime Checks (Hourly)
Uptime Checks (Daily)
DDoS Site Protection
Hybrid Cloud Infrastracture
Site Isolation in Containers (Isolation Technology)
Global Cloudflare Caching & Optimisation (Built-in)
Live Tracking & Activity Logs
Enterprise-level Firewall
Free Malware Removal / Security Pledge
Server Architecture Integrity Optimisation
Advanced Developer Tools & Environment
Global infrastructure

Additional Add-on Services

  • Video production
  • Audio production 
  • 360 virtual tours
  • Photography
  • Copywriting
  • Graphic illustration
  • Further API integrations
  • Automated processes
  • Social media management
  • Paid digital advertising